You might be asking “what is Partner Publishing?” The short answer is that partner publishing bridges the gap between self and traditional publishing. I recently had a local TV interview where the host asked this same question. In my dialogue with him I added that one isn’t necessarily better than the other, each simply provides the writer/author with choices based on a number of factors, including his/her:
• Goals, and when they want their book ready to release
• Desire for more creative control, hands-on involvement, and copyright ownership
• Genre and specialty of the publisher (if not self-publishing)
• Technical expertise or otherwise
• Amount of real time available to do it themselves
• Budget (the costs have to be covered somewhere)
The host, an author himself, respectfully challenged me saying he felt/knew of publishers that didn’t give the industry a good name. I had to agree. On the other hand, we also know this to be the case regardless of what industry we’re talking about. I clarified further by sharing that writers/authors looking for support to produce and publish their next book should do their homework and:
• Have a conversation with a qualified company representative or owner, and understand their business model to the best of their ability.
• Compare apples to apples—not all companies and service providers are the same in their focus or specialty, skill sets, platform, support, options, or fees (i.e. you usually get what you pay for, especially in editing/proofreading for example—and if someone says you don’t need one or both, RUN .
• Get a sense of what their clients are saying too, and see if/what resonates with you.
This will make it a fair bit easier for you to determine your next steps.